TY - JOUR T1 - Emergency department frequent attenders: big data insights for a big and complex problem JF - Emergency Medicine Journal JO - Emerg Med J DO - 10.1136/emermed-2021-211560 SP - emermed-2021-211560 AU - Martin Than AU - Sandra Richardson AU - John Pickering Y1 - 2021/08/17 UR - http://emj.bmj.com/content/early/2021/08/16/emermed-2021-211560.abstract N2 - In their EMJ manuscript, Burton and colleagues apply clever mathematics to the challenging issue of ED frequent attenders.1 We must disclose here that we are not experts in the sort of analysis used and we suspect that applies to many readers. As a result, it may be tempting to give this only cursory attention and to move on to more familiar methodologies. We would urge a second and deeper look.Emergency medicine is moving into an era with increasing access to very large datasets of linked data that are relevant to our practice. Analyses such as this are likely to become more commonplace. Importantly, they provide insights that may not be possible with more traditional research approaches and additionally, the ability to evaluate, at scale, the real-world impact of interventions.As the authors’ note, ED frequent attendance appears to occur everywhere. It incorporates a complex mix of human beings who have a variety of problems which may … ER -